From Recognition to Relevance: How Licensing Keeps Diageo's Iconic Brands Distinctive, Desirable and Consumer-First

Name: From Recognition to Relevance: How Licensing Keeps Diageo's Iconic Brands Distinctive, Desirable and Consumer-First
Start: 2026-10-07T15:00
End: 2026-10-07T15:30
Location: ExCeL London

Brand Licensing Europe 2026 · 7 October 2026 · 15:00–15:30 · License Global Main Stage

From Recognition to Relevance: How Licensing Keeps Diageo's Iconic Brands Distinctive, Desirable and Consumer-First was a session at Brand Licensing Europe 2026 on 7 October 2026 in London, with 3 speakers on record.

Speakers

Jennifer Gleeson — Speaker Global Senior Brand Manager, Global Licensing, Diageo
Declan Hasset — Speaker Global Senior Licensing Manager, Diageo
Jacqui Parr — Moderator Editor, The Grocer