Fintech B2B Marketing Conference 2024
23 April 2024
Leonardo Royal London St Paul's, London, United Kingdom
15 sessions · 50 speakers
Organiser (1)
FinTech B2B Marketing Community
Agenda
- Welcome Address & Opening Remarks 23 April 2024
- Keynote: Major drivers to watch that are shaping the FinTech and Financial Services industry landscape in the coming decade 23 April 2024
- Back to the Future – Big Bets and Predictions for 2025: Looking ahead at market/macro trends & regulatory themes 23 April 2024
- Is it real? EU Artificial Intelligence Act: The world’s first comprehensive Artificial Intelligence Law and what that means for marketing 23 April 2024
- Growth Marketing: Demand generation and growth marketing strategies to fuel 2024 business growth 23 April 2024
- If Content is King, Who is Queen? How to leverage data, ChatGPT, AI & innovative content strategies to boost hyper personalisation to drive demand generation 23 April 2024
- Unlocking Growth – Think Big and Start Small: How to successfully unify your Account Based Marketing (ABM) and demand strategies to drive business growth and customer retention 23 April 2024
- Supercharge your MarTech: Effectively leveraging marketing technology to drive effective marketing performance 23 April 2024
- Marketing to Human is the New Normal: From data driven to DX, personalisation to performance marketing, tools to testing and ultimately driving revenue for the business – how H2H marketing can transform your brand 23 April 2024
- From cost centre to growth driver – How can B2B and B2C marketing leaders learn from each other to future proof the marketing department 23 April 2024
- From Theory to Practice – The New Era for Events Marketing: In-person/virtual/hybrid or experiential – Cutting through the noise and amplifying your impact 23 April 2024
- Fintech For Good: A Fantasy or the Future of FinTech? Combining ESG marketing strategies with the invaluable benefits of financial & technology advancements for the wider economy 23 April 2024
- What’s the Secret? The recipe for driving the most successful B2B marketing campaigns within financial services and FinTech brands 23 April 2024
- Closing Keynote: What’s your genius? Resilience on demand – Reflect/decode/ articulate and leverage your own unique experiences, resulting in key building blocks for future success’. 23 April 2024
- Closing Remarks and Wrap Up 23 April 2024