From Leads to Loyalty: Strategies to Build Long-Term Relationships in FS & FinTech: Successfully integrating Account Based Marketing (ABM) and to drive business growth and customer retention

Fin.Tech Marketing Conferences for 2025 · 30 April 2025 · 12:30–13:15

From Leads to Loyalty: Strategies to Build Long-Term Relationships in FS & FinTech: Successfully integrating Account Based Marketing (ABM) and to drive business growth and customer retention was a session at Fin.Tech Marketing Conferences for 2025 on 30 April 2025 in London, with 4 speakers on record.

Speakers

• Maja Rissmann — Panelist VP of Marketing, AccessPay
• Olga Ponomareva — Panelist Senior B2B Marketing Leader, DC Advisory
• Carl Sutherland — Panelist Head of Digital, S&P Global Market Intelligence, S&P Global
• Séverine Raymond Soulier — Panelist Rogo