IAAPA Expo Europe 2026
21 September 2026 – 25 September 2026
ExCeL London, London, United Kingdom
IAAPA Expo Europe 2026 is the attractions and leisure industry's trade show and education conference, held at ExCeL London under the theme "Unleash the Wonder". The education programme ran 21–25 September 2026 and the show floor was open 22–24 September 2026, with more than 870 exhibitors, more than 70 educational events, special events, networking receptions and EDUTours.
98 sessions · 161 speakers
Speakers (161)
- Daniel Almer Senior Functional Safety Expert Automation, SafetyExpert GmbH
- Dan Warwick Health and Safety Director, Merlin Entertainments
- Bart Dohmen Managing Partner, TDAC BV
- Isidora Díaz Chief HSE and Sustainability Officer, Parques Reunidos
- Lukas Metzger Head of Park Operations, Europa-Park
- Massimiliano Freddi CEO, Wonderwood
- Nouria Benzallat Head of Retail, Bavaria Filmstadt
- Philipp Gamper Head of Marketing, Swarovski Kristallwelten
- Satu Orismaa Director, Safety and Security, Sustainability and Events, Children's Day Foundation - Linnanmäki Amusement Park
- Dominic Strange Chief Operating Officer, Chester Zoo
- Edd Musgrove Executive Creative Director, THEMEDD
- Adam Hattan Lead Consultant, Enterpex
- Alex Tavernini Sr. Director, Guest Experience & Innovation, Norwegian Cruise Line
- Annabel Rochfort CEO, Rochforts LBE Consultancy
- Bob Rogers Founder, BRC Imagination Arts
- Carsten Sylvest Jensen Director Safety, Tivoli Gardens
- Choni Fernandez Director Parks Operations and Sustainability (COO), PortAventura World
- David Nouaille Chief International Development Officer, Puy du Fou
- Håkon Lund Owner, Lund Gruppen
- Janos Hando Founder & Owner, Ladybird Farm Leisure Cener
- Jonathan Doughty Leasing Director - special Projects, ECE Marketplaces
- Krzysztof Babij CEO, Aquapark Fala
- Laura Baxter Owner, Your CMO
- Laura White Director of Creative Strategy 🇬🇧 & 🇦🇪, Embed
- Marie Rayner Director of Project Development; Sustainability Lead | AIEMA, Storyland Studios
- Michael Kreft von Byern General Manager, Rulantica
- Neil Dwyer Vice President - Operations, Six Flags Qiddiya City
- Pascal Weller Business Intelligence & Research Lead, Europa-Park
- Sammy Lakwijk Head of Risk, WEAREONE.world B.V.
- Sergio Fraile Director Safety & Maintenance, PORTAVENTURA WORLD
- Simon Spitzbart BA (MCI) MA, Themed Entertainment Services
- Travis Kline Chief Strategy Officer, Hero Experiences Group
- Vincent Philippe Secretary general, Association SPACE
- Maxine Lister Head of Licensing, Natural History Museum
- Carolien Nederlof CEO, Leisure Link
- Paul Vyskovsky Senior Lecturer I Researcher I Consultant I CEO, FH Joanneum University I WIFI Tyrol
- Adrea Gibbs, ICAE CEO/Head of Creative Content, Alriginal Productions LLC/Study Academy USA
- Adrià Benito Sustainability & Project Support Leader, Intamin Amusement Rides
- Alan Baldwin Co-Founder and Chief Executive, United Outcomes
- Alan Donnelly Head of Retail, Guinness Storehouse
- Alan Love Director, Choice Insight Ltd
- Ali Rubinstein SVP, Global Creative & Development Studios, Walt Disney Imagineering
- Amy Morris CEO and Founder, Pop Up Global
- Andy Hygate Operations Director, Pleasure Beach Resort
- Andy Van den Broeck CEO, Andy Van den Broeck
- Angie Judge Chief Data & Intelligence Officer, accesso
- Anna Warnecke CEO, Kynren
- Arielle Lindsey Project Development Executive, TAIT Towers Manufacturing, LLC
- Ashley Edelbrock Principal, PGAV Destinations
- Brad Loxley Chief Operating Officer, Parques Reunidos
- Cale Heit President & CEO, FORREC
- Carl Lenaerts CEO, Plopsa Group
- Charles Coyle Managing Director, Emerald Park
- Chip Cleary Senior Consultant, Europa-Park GmbH & Co Mack Kg
- Chris Lange Chief Creative Officer & Owner, Creative Studio Berlin
- Christian Czimny Global Product Director ROE Display Solutions, ROE Visual Co., Ltd
- Christopher Bird Vice President Global Property, Merlin Entertainments
- Chuck Fawcett Executive Consultant, FGR8
- Claire Weiss Portfolio Executive Creative Director, Walt Disney Imagineering Germany
- Cosmin Nicolae Ciric Wellness Director, THERME GROUP RHTG AG
- Damien Audric Director Environmental Sustainability and Land Development, Disneyland Paris
- Dan Dipiazzo Chief Marketing + Experience Officer, Georgia Aquarium
- Daniel Cox ESIS Ltd
- Danny Hodgson International Sales Manager, Clip 'n Climb
- Dare Ilori VP Global ESG & Sustainability, Merlin Entertainments
- Darren Margach CEO, Innoflate
- Dilan Turan Operation Manager, Dilan Turan
- Dr. Frazer Thompson VP - OPERATIONS, PIER 39
- Dr. Jonathan Demierre Head of Development in Sustainability Engineering, HELBLING
- Duncan Phillips Founder and Managing Director, DP Leisure GB Limited
- Duncan Sanders Director of Partnerships, ABBA Voyage
- Ed Kiang Vice President, NFL
- Eddie Kemsley SVP Boutique Events UK at Live Nation and CEO Dreamland Margate., Dreamland Margate
- Ellis Potter Director, Riverside Hub
- Eric O'Rourke Senior Director, FORREC
- Eugenie von Tunzelmann VFX Supervisor/Engineer, Crow's Hook/Framestore
- Fabien Manuel Chief Designer, Compagnie des Alpes
- Femke van Es Manager Community, Communication & Environment, Efteling
- Feras Gashgari Senior Manager- Operational Training and Development, Qiddiya- Six Flags & Aquarabia
- Franceen Gonzales Chief Operating Officer, Enchanted Parks
- Francesco Pupillo MAPIC Events Director, RX France
- George Mileson CEO, GrowinUp Studios
- Glenn André Eikelund Managing Director - Parks, Lund Gruppen
- Glenn Homburg Senior Social Media Manager & Lead Paid Social, Europa-Park
- Graham MacVoy CEO, Wake The Tiger
- Greg Pearn Senior Consultant, Self-employed
- Hannah Phizacklea Creative Lead, Merlin
- Hazel Geary CEO, Crest Experiences
- Jacob Giacobbi Creative Director, Kool Replay
- Jason Daniels Health and Safety Manager, Merlin Entertainments
- Jim Schelter Executive Producer, CreativeForward
- John Loveday Group CEO & Co-Founder, Study Academy & Study Academy USA
- John McReynolds Senior Vice President, External Affairs, Universal Destinations & Experiences
- John Wardley Retired Theme Park Consultant, John Wardley
- Joni Latour Project Manager, Vekoma
- Jonny Moran Head of Business Development & Licensing, Netflix
- Jorge Martin Zamorano Group In-Park Revenue Director, Parques Reunidos
- Judit Simon Molas EU Project Manager, Universitat Rovira i Virgili
- Kate McBirnie Global Head of Accessibility, Merlin Entertainments
- Kees Rijnen Strategist, Efteling
- Kevin Keijsers Prevention Officer, Toverland
- Kieran Stanley Founder / CEO / Creative Director, dan pearlman Experience Architecture
- Klaus Batz Executive Director / CEO, European Waterpark Association e.V.
- Klaus Hoven Senior Lecturer - Attractions & Theme Parks Management, Breda University of Applied Sciences
- Larry Roles Go To Market Director, Merlin Entertainments
- Laura Espada Abajo Head of Social Sustainability, Parques Reunidos
- Laura Godsman Franchise & UK Operations Director, Swingers, Home of Rivalry (Institute of Competitive Socialising)
- Lennard Otto Chief Executive Officer, Global Leisure and Entertainment
- Lily-Ann Bedder Associate Creative Director, Katapult
- Łukasz Monikowski Operations Director, Aquapark Fala
- Luke Broomfield Engineering Project and Planning Manager, Merlin Entertainments
- Luuk Goenee Strategy Director / Founder, Deluux
- M. Verónica Verónica Celis Vergara Founder & CEO, Valumia
- Marc Donadios Operations Manager, PORTAVENTURA WORLD
- Marc Theermann CEO, Dynamic Creatures
- Marc Tögel Business Development Manager EU, ROE Visual Co., Ltd
- Marcus Brian Principal Consultant, Universal Verification Ltd
- Maria Cantarella CEO, Association of Indoor Play
- Marie Nonell Sustainability Director, Looping Experiences
- Mark Warne Director of Hospitality & Leisure, Landsec
- Martin Austin, MBE Managing Director, Nimbus Disability
- Mathieu Renier CO-Founder / CEO, Sparkx Sportainment Group
- Mel McGowan Chief Creative Officer, Storyland Studios
- Michel Den Dulk Portfolio Executive Creative Director, Walt Disney Imagineering Paris, Walt Disney Imagineering
- Mike Denninger Owner, Denninger Development LLC
- Mike Etman Director Product Innovation, Center Parcs Europe
- Mike Vallis SVP Managing Director UK, Merlin Entertainments
- Mirna Keshishian Senior Business Development Director, CAA Brand Management
- Mohamed Abdalla Al Zaabi Group CEO, Miral
- Neil Wilson Safety Consultant, Safety Management Services Europe
- Nicole Sangster Creative Lead, Merlin Entertainments
- Patrick O’Mahony Founder & Chief Creative Officer, NEWSUBSTANCE
- Paul Brunton CEO, Paul Brunton
- Paul Spicer Global Head of Security, Merlin Attractions Operations Limited
- Peter Cliff CEO, CONDUCTR
- Phil Higgins CCO & Co-Founder, Department for Business and Trade
- Polly Freestone Senior Ticketing Manager, ABBA Voyage
- Reoewein Niesten Founder & CEO, Conceptional B.V.
- Richard Slaney CEO, Lightroom
- Rob Comley Senior Policy & Advocacy Manager, Chester Zoo
- Robert Rückel CEO, Deutschlandmuseum
- Roland Gerets Chief Marketing Officer, Momentum Leisure
- Salvador Anton Clavé Full Professor, Universitat Rovira i Virgili
- Sana Ali Aamir Regional General Manager, Fever
- Sarah Aftelak Simworx Attractions Limited
- Sebastian Dressel Freelance Sound Designer, Sound Designer
- Sebastian Ludwig Program Manager HR Transformation & Development, Europa-Park Erlebnis-Resort
- Stefan Burian Consultant & Trainer, Amusement Business Support
- Stefanie Dehmelt
- Tom Elsworth Director - Health, Safety & Security, Merlin Entertainments
- Vanessa Rodriguez Head of Sustainability and Management Systems, Port Aventura Entertainment, S.A.U.
- Vibeke Fjordbakk CEO, Kongeparken
- Werner Dullmaier Director of Global Business Development & Strategy, purematic
- Wes Smart Co-Owner & Managing Director, Harbour Park Ltd
- William Robert Senior Project Manager, TAIT Towers Manufacturing, LLC
- Zaneta Gutowska-Rukszan Managing Director, Majaland Poland
- Kim Criswell Singer/ Actress, Kim Criswell
- Luciana Periales CEO, Neverland
- Pia Adlivankin CEO, Oy Spark2boost Ab Ltd
- Robert Dahl CEO and Creator, Karls Erlebnis-Dorf
- Wouter Dekkers CEO, Momentum Leisure
Agenda
Showing 80 of 98 sessions.
- IAAPA Institute for Attractions Professionals (IAP) 19 September 2026
- IAAPA Institute for Attractions Professionals - Day 1 19 September 2026
- IAAPA Institute for Attractions Professionals - Day 2 20 September 2026
- EDUTour: Chessington World of Adventures Resort and LEGOLAND® Windsor Resort 21 September 2026
- Safety and Security Day *Sold Out* 21 September 2026
- Sustainability Day 21 September 2026
- Water Park Forum 21 September 2026
- Indoor Entertainment Day *Sold Out* 21 September 2026
- IAAPA Licensing Forum 21 September 2026
- Opening Ceremony 22 September 2026
- Press Conference: Vekoma Rides Manufacturing x Efteling 22 September 2026
- IAAPA Expo Europe First-Timers Welcome Event 22 September 2026
- Press Conference: Mack Rides x Karls 22 September 2026
- Trends: What's Shaping the Industry Now? 22 September 2026
- Behind the Standards - Who Rules the Rules? 22 September 2026
- How Certification Can Shape Your Sustainability Journey: The GSTC Attraction Standard 22 September 2026
- Press Conference: Gravity Group Wooden Coasters x MagicLand x MV Rides 22 September 2026
- Beyond Theme Parks: Real Career Paths Into the Attractions Industry 22 September 2026
- Physical vs. Digital: Choosing Between Animatronics, Media, and Emerging Technologies 22 September 2026
- Press Conference: Atelier Emocio x Parc Spirou 22 September 2026
- IDEA in Action: Creating Better Experiences for Everyone 22 September 2026
- Securing Secondary Spends: What Matters to Guests in 2026? 22 September 2026
- Press Conference: Brogent Technologies x Cailler 22 September 2026
- Safety and Security Corner 22 September 2026
- GenAI in the Attractions Industry: Building a Secure AI Strategy at MACK Group 22 September 2026
- Results of the IAAPA Europe Fixed-Site Amusement Ride Safety Report 2025 22 September 2026
- Press Conference: ProSlide Technology 22 September 2026
- Beyond the Gate: Modernising Accessibility and Pre-Arrival Verification 22 September 2026
- The Future of the Attraction Industry 22 September 2026
- CEO Talk 22 September 2026
- Press Conference: DOF Robotics 22 September 2026
- Solution Spotlight: TAIT – Dinner and a Show: The Evolution of the Cruise Ship Guest Experience 22 September 2026
- The Future Zoo: Can Digital and Traditional Experiences Coexist? 22 September 2026
- Press Conference: Wibit Sports 22 September 2026
- Solution Spotlight: ROE Visual – Create True Immersion with Invisible Sound 22 September 2026
- From Data to Flow: Improving Guest Experience Without New Infrastructure 22 September 2026
- IP Without Limits: The Evolution of Brands Across Food, Sport & Heritage 22 September 2026
- Press Conference: Zamperla Group x O'Fun Park 22 September 2026
- World of Frozen: Across Cultures and Continents 22 September 2026
- Driving Sustainable Attractions: Optimising Impact in Ride Design and Operation 22 September 2026
- The Goldilocks Principle: Making Leisure Developments Just Right 22 September 2026
- Press Conference: Vekoma Rides Manufacturing x Jora Vision x Gröna Lund 22 September 2026
- Press Conference: Valo Motion 22 September 2026
- From Vision to Reality: Turning Destinations Into Global Icons 22 September 2026
- From Attention to Action: Turning Social Reach into Revenue 22 September 2026
- IAAPA Legends Europe: Stories Behind the Experiences That Shaped an Industry 22 September 2026
- Press Conference: QubicaAMF x ROLLER 22 September 2026
- Sustainability Exchange: From Commitment to Competitive Advantage - Turning Sustainability into Measurable Business Value 22 September 2026
- Chester Zoo vs the Weather - Taking on Misleading Forecasts 22 September 2026
- Inspection Body Roundtable 22 September 2026
- Press Conference: BoldMove Nation 22 September 2026
- Game On: The Competitive Socialising Boom & the Future of LBE 22 September 2026
- Designing for Play: How the Fundamentals of Play Provide the Building Blocks of Merlin Attractions 22 September 2026
- Market Watch: The 2026 Insight Into Global Attraction Expansions, Investments, Mergers and IAAPA’s Latest Research 22 September 2026
- Safety Exchange (Separate Registration Required) 23 September 2026
- If You Could See Your Influence: Measuring What Matters 23 September 2026
- Press Conference: P&P Projects 23 September 2026
- TEA Presents - But Can We Build It? 23 September 2026
- From Crisis to Leadership: Building Resilient Teams That Perform 23 September 2026
- Press Conference: Leisure Expert Group x Momentum Leisure 23 September 2026
- Less Friction. More Visitors. Rethinking the End-to-End Journey for Museums and Attractions 23 September 2026
- Press Conference: WhiteWater 23 September 2026
- The Future of Safety Training: Engaging and Coaching Your Team for a Strong Safety Culture 23 September 2026
- The Magic of Myth: Using the Subconscious Story Power of Commonly Misused Attraction Icons 23 September 2026
- Where Is Time Costing You Revenue? 23 September 2026
- Solution Spotlight: Outdoor Factory – Immersive Experiences That Drive Traffic: From Storytelling to Feasibility 23 September 2026
- Ship & Shore: The Next Wave of Guest Experiences 23 September 2026
- Solution Spotlight: DOF Robotics –The Rise of Edutainment: Blending Immersion and Education in the Next Gen of Attractions 23 September 2026
- Leadership 102: Leading Change in Times of Uncertainty 23 September 2026
- Immersive Design Academy: Concept Showcase 2026 23 September 2026
- Solution Spotlight: Brogent Technologies Inc. – Innovation in Every Experience: From Ride Systems to Content Strategies 23 September 2026
- Safety and Security Corner 23 September 2026
- HR Exchange: Employee Retention and AI 23 September 2026
- The State of the Union: The Future of the Attractions Industry in the UK and Ireland - Growth, Investment, and What's Next 23 September 2026
- The Investment Playbook: Financing and Attracting Partners for Destination Growth 23 September 2026
- Rethinking Location Strategy: The Rise of Retail as Entertainment Destination 23 September 2026
- Why Your Digital Project is Taking Too Long (and Costing Too Much) 23 September 2026
- Monetising Memories: Turning Guest Videos Into Social Media Revenue Engines 23 September 2026
- Security Roundtable 23 September 2026
- The Deal is Just the Beginning: An Exchange on Retail and Entertainment Partnership 23 September 2026