Proving Incrementality: A Roadmap for Justifying Budget and Smarter Investment

Name: Proving Incrementality: A Roadmap for Justifying Budget and Smarter Investment
Start: 2026-10-20T15:40
End: 2026-10-20T16:10
Location: Old Billingsgate

PI LIVE London 2026 · 20 October 2026 · 15:40–16:10 · Clearpay Main Stage, Old Billingsgate

Proving Incrementality: A Roadmap for Justifying Budget and Smarter Investment was a session at PI LIVE London 2026 on 20 October 2026 in London, with 4 speakers on record.

Speakers

Claudia Argomenti — Speaker Client Development Director, CJ
Kurt Kirby — Speaker Performance Marketing Specialist, QVC
Calum Lewis — Speaker Consultant, Dell Technologies
Nick Leyland — Speaker Senior Partnerships Director, Cardlytics