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What 10, 000 hours of challenger brand research reveals about the future of growth

Web Summit 2026 · 11 November 2026 · 13:45–14:05 · Stage 14

What 10, 000 hours of challenger brand research reveals about the future of growth was a session at Web Summit 2026 on 11 November 2026 in Lisbon, with 1 speaker on record.

Speakers