Abbie Badcock-Broe

Abbie Badcock-Broe is an industry strategist known for cutting through complexity to shape the future of the UK energy system. With 20 years’ experience advising Executives and Boards, she specialises in system-wide problem-solving — from decarbonisation and system operation to long-range planning and organisational transformation. Her work consistently centres on one question: how customers, communities and industry actors will shape — and be shaped by — the energy system of the future. Formerly Head of Corporate, UK & Decarbonisation Strategy at National Grid, Abbie has led major strategic shifts, built enterprise-wide foresight capabilities and steered the long-term narrative for the transition to the National Energy System Operator. Her earlier career spans energy retail, renewables, UK & European trade associations and consultancy, giving her a uniquely customer-anchored perspective on system change. A Royal Academy of Engineering Policy Fellow, Abbie is a regular voice on