Aileen Raynos

Now in her 18th year at Nestlé Purina, Aileen leads initiatives focused on transforming how we connect with consumers across our digital ecosystem. Through a data-driven approach and highly personalised CRM programmes, she helps deliver best-in-class consumer experiences that drive engagement, loyalty, and growth. Her focus is on building meaningful, long-term relationships that enhance the lives of pets and the people who care for them.