Amit Shamni

Amit Shamni is Co-Founder and CEO of Bridgify, part of HBX Group, the infrastructure behind travel experiences. Bridgify connects more than 1 million experiences across 180+ countries and brings them into the platforms travellers already use, from travel brands and airlines to banks and loyalty programmes. Amit co-founded Bridgify in 2019 as a consumer marketplace, rebuilt it as infrastructure and led it into HBX Group in 2026. That path gives him a close view of how brands, platforms and AI agents are competing to own the traveller journey.