April Marshke
Founder, Outside Advice
April Marshke is listed as Founder, Outside Advice. April spoke at International Running Expo 2026 in November 2026 (speaker, “Talking Retail: Online vs In-Store & Strategies for Winning in Both”). Speaks mainly at Consumer Goods and Retail events.
Compiled from published conference agendas; not yet confirmed by April. Is this you? Claim this profile.
- Sector: Consumer Goods and Retail
About
April Marshke is the founder and Principle consultant of Outside Advice, a business consultancy focused on the outdoor and cycling sectors. She helps brands and specialty retailers turn customer data into product assortments that sell. Her career began on the shop floor in bike retail, and she went on to spend more than a decade at Specialized Bicycle Components, rising to Director of Global Merchandising. She helped launch Specialized's first e-bike in the US in 2012 and later led the Turbo ebike category, aligning product, distribution, and the post-purchase experience across North America and Europe. Today she advises the European Network of Outdoor Sports to help the industry reach more women as customers and colleagues.
Sessions at 1 conference
International Running Expo 2026 4 November 2026 – 5 November 2026
- Talking Retail: Online vs In-Store & Strategies for Winning in Both Speaker · 5 November 2026
Spoke alongside
People who have shared a session with April at events on B2DB.
- Markus Hupach Chief Executive Officer · HERVIS Sport- und Modegesellschaft mbH 1 shared session
- Stephen Holmberg Founder & Managing Director · Insight Accelerator 1 shared session
- Alistair Cameron sportshoes.com 1 shared session
- Anvay Bharat GM, Footwear and Marketing, Amazon Fashion and Sports · Amazon Sports 1 shared session