Bill J. Gerber

Bill Gerber is the Founder + CEO of Omg! Optical Marketing Group and Contentlinq. His companies focus on creating highly engaging optical spaces and extraordinary customer experiences. He is an award winning speaker, author, emcee, is drummer for the California pop, punk Band The Executives as well as POF’resident band, Doc + The Pupils. Bill's passion is elevating the eyecare experience through modern design and education. He serves on the Vision Council’s Marketing Committee and is a strategic advisor to many of the most successful companies in our field. He’s an avid beach walker, skier, yogi, writer, design afficionado, philanthropist, entrepreneur, student of psychology/human behavior and according to some, is an international jet setter. He is rumored to also be the voice of Crush from Finding Nemo and the heir to the Gerber baby food empire, yet publicly denies both. Bill is considered the industries leading expert in design and customer experience. His work can be found in over