Edward Ritchie

Edward runs Ritchie BI, a consultancy that helps manufacturers use data to improve performance and profitability. For the past two years, a Formula 1 team has trusted him with multiple projects; he has also worked with manufacturers including Sunseeker International, the luxury yacht builder. His work focuses on more than the data solution itself: ensuring upstream processes feed it quality data, and supporting the downstream changes, such as improved supplier management, that turn it into value.