B2DB — Who said what, where, and when

Ellie Chen

Product & Operations Manager, Taiwan Tourism

Ellie is the Product & Operations Manager at T4 UK, with eight years of experience growing alongside the brand. She joined T4 after arriving in the UK on a working holiday, where discovering a Taiwanese brand abroad felt both familiar and deeply meaningful. This connection inspired her to play a role in sharing Taiwanese culture with international audiences. Beginning her journey as a store team member, Ellie has progressed into her current leadership role, where she oversees product quality and operational standards across the UK. She is passionate about delivering authentic Taiwanese bubble tea experiences while supporting the Taiwanese community in the UK through the comforting tastes of home.

Events Ellie Chen has spoken at