Eoghan Simpson

Eoghan Simpson is Head of Sales at Rouse, working with equipment rental businesses across the UK and internationally to make better use of market and fleet data. He works closely with hire companies to understand rental rates, utilisation, fleet mix and wider market trends through benchmarking and data analysis. With a background spanning equipment rental, technology and data, Eoghan brings a practical perspective on how rental businesses can use market insights to support day-to-day decisions.