Gavin Tye

Gavin Tye is a sales strategist and the CEO & Co-Founder of both DealBuddi and SixSides. With over 20 years of experience in B2B sales, he specialises in helping founders and business owners move beyond founder-led sales and build scalable, repeatable systems. Gav developed the Sales Market Fit methodology to help businesses leverage their subject matter expertise, turning it into a structured framework that proves value and shifts sales from product-led to problem-led. Through DealBuddi, he enables teams to create demand, guide buyer decisions, and scale sales execution with consistency. He is also the Co-Founder of SixSides, a community-first event engagement platform that helps organisers create stronger connections, deliver clearer stakeholder value, and build ongoing engagement before, during, and after events—without adding unnecessary complexity. Gavin is known for challenging conventional sales thinking and delivering practical insights that drive real commercial outcomes.