Georgiana Marsic

Georgiana Marsic, PhD, is an AI, data and digital transformation leader with over 25 years’ experience helping organisations adopt data-driven and AI-enabled technologies in ways that create measurable value and earn trust. Her work spans automotive, energy, healthcare and academia, combining deep technical expertise in AI and data with senior leadership experience in strategy, operating models, transformation and governance. At Jaguar Land Rover, Georgiana shaped enterprise AI strategy and governance and led a portfolio of AI solutions across the business. She established the foundations for responsible AI by designing and establishing JLR’s Ethical Data & AI Governance Framework, authoring its AI policy and ethical principles, establishing and chairing the AI Steering Group, and embedding practical risk assessment, impact assessment, monitoring and assurance into delivery. She also led the organisation’s EU AI Act readiness programme and transformed Corporate Audit into a data-dr