B2DB — Who said what, where, and when

Jennifer Batty

Media Advisor, Global Streaming (AVOD/SVOD/FAST/OTT), JJB

With over 25 years of international experience across North America, Europe, and Asia, Jennifer Batty is a seasoned leader in the global media landscape. She is renowned for her innovative strategies, building impactful relationships, driving audience engagement/retention and delivering revenue growth), all of which are central to delivering exceptional market opportunities. Jennifer's expertise lies in shaping the streaming landscape (AVOD, SVOD, FAST), where she has led pioneering projects across Europe, the Middle East, and Asia. Notably, at Samsung TV Plus, she spearheaded the launch of the industry's first live sports FAST channel, featuring live football matches from La Liga, Serie A, and Ligue 1 in collaboration with DAZN. She has also built strategic alliances with major industry players such as ZDF Studios, TF1, Shahid, Warner Bros Discovery, FIFA, Sony Pictures, Fremantle Media, BBC Studios, ITV Studios and many more Her leadership roles at Samsung (TV Plus, Art Store, and Ne

Events Jennifer Batty has spoken at