Jess Smith

The Agency Advisory Board was founded in 2025 by Jess (Awin) and Kirsten (WPP) to give Agencies a collective voice across the affiliate and performance marketing industry. The first of its kind, bringing together large media. performance specialist, micro agencies and consultants alongside all major networks and platform providers. To date we’ve hosted 3 events, collaborated with Hello Partner and PI Live to launch the Agency Eco-system and worked on multiple industry wide projects where Agencies offer their unique perspective and strategic insights.