Karl Lillrud

Karl Lillrud has spent 20 years building machine learning and AI products that drive commerce results for brands including Volvo, Spotify, Klarna, H&M, and AstraZeneca. Ranked among the world's Top 30 Motivational Speakers five years running and a Top 10 AI Thought Leader at Thinkers360, he brings the electric energy that has lit up two TEDx stages and Davos audiences. Author of nine books including AI Your Second Brain, Karl reveals how online retailers can deploy AI today to cut costs, lift conversion, and outpace competitors. Expect sharp tactics, surprising data, and a practical roadmap you can apply Monday morning.