Lior Friedman

Friedman is co-founder and head of business development at RoseBerry, a vertical television studio, technology and distribution company. RoseBerry produces its own shows and works with leading rights owners, including Fremantle, Banijay and A+E, to create and adapt premium entertainment for mobile audiences. Its consumer platform, epis, launched in summer 2026 and combines vertical-first originals with reimagined film and television IP across scripted, reality and factual. RoseBerry also offers further distribution windows across the vertical ecosystem. Friedman was previously senior VP of business development at Amagi and specialises in building partnerships and opening up new revenue streams for IP owners.