Mark Jenkins

Mark Jenkins is the CEO and Co-Founder of The Gap, an innovative advisory platform and AI-powered meeting workspace and education hub that helps accountants shift from compliance-based work to high-value advisory services. With more than 25 years in public practice and 17 years as a Director, Mark has worked with hundreds of accounting firms to help them achieve 50% or more of their revenue from business advisory, widely regarded as a marker of practice excellence. Mark’s mission is clear and compelling: to help small to medium-sized businesses achieve the three freedoms — time, money, and mind. His work bridges deep technical expertise with practical, immediately implementable strategies that allow accountants to deliver greater value while building more sustainable and profitable practices. Having operated as a director, CEO, and trusted advisor, Mark brings a rare dual perspective on what accountants need to evolve their service models, and what business owners need to truly thrive.