Matt Campion

Matt Campion is a creative director, and the founder of Spirit Studios, a UK-based production company working across television, digital and branded entertainment. With a background spanning premium factual, comedy, entertainment and digital-first formats, Matt has developed and produced projects for broadcasters including BBC, ITV, Channel 4 and Channel 5, as well as major brands and platforms. His work is known for combining strong storytelling with sharp commercial thinking - building formats that travel across broadcast, social and talent-led ecosystems. In the last two years, Spirit Studios has expanded into scripted, already making waves with its first TV drama and rapidly establishing itself as one of the UK’s fastest-growing producers of micro-drama and reality. At Spirit Studios, Matt oversees both creative development and strategic growth, with a focus on talent-driven IP, scalable formats and new distribution models. The company has been recognised for its work in multichann