Mr Ivan Lusica

Ivan Lusica is Co-Founder and Managing Director APAC of ContentClicks, a content marketing agency built for businesses operating in regulated industries, including medical aesthetics, healthcare, and pharmaceutical, alongside financial services and legal. His position is simple: good marketing and compliant marketing are two different things, and most agencies only know how to produce one. In regulated industries, that gap is not just a quality problem. It is a regulatory and reputational one. Before ContentClicks, Ivan spent over a decade across law, regulatory affairs, and financial services management consulting. He has worked as a lawyer at the Financial Ombudsman and in senior leadership roles at Deloitte, Colonial First State, and Macquarie Group, where he led group-level regulatory affairs. That background is the reason ContentClicks exists. At ContentClicks, Ivan is the regulatory subject matter expert. As a qualified solicitor, he sets the compliance standards client content i