Murad Abu-Salimah

Murad Abu Salimah is a seasoned expert in HVACR systems and sustainable cooling technologies, with over 18 years of experience driving innovation and operational efficiency across the Middle East and North Africa’s built environment. As Principal Technical Advisor at Danfoss – MENA, SCE-certified consultant, and Chair of AHRI MENA's Refrigerants Working Group, Murad leads strategic initiatives focused on refrigerant management, HVACR standards development, energy optimization, and regulatory compliance. He plays a key role in advancing sustainable cooling practices and aligning regional efforts with global environmental targets. Murad has worked closely with government entities, industry leaders, and technical committees to promote responsible refrigerant lifecycle management and harmonize HVACR standards across MENA. His expertise spans product application, system design, and policy engagement, with a strong emphasis on bridging technical innovation and regulatory frameworks. Murad is