Nicole Higgins

Nicole Higgins is an award-winning retail consultant with over 20 years of experience in the industry, having worked as a head of buyin with blue-chip companies such as Primark, M&S and George at Asda across multi-product categories from Bras to Beauty Her journey in the corporate world has equipped her with a wealth of knowledge and insights that she now dedicates to empowering startups and small to medium-sized enterprises (SMEs) in their journey to growth, profit and scalability. Nicole specialises in guiding businesses through the intricacies of start-up, strategy, sourcing and product development. Her keen understanding of market dynamics allows her to provide tailored solutions that drive success in today's competitive landscape. She is also a passionate advocate for sharing knowledge and fostering entrepreneurial spirit. She is the host of the weekly podcast "Start Scale Succeed," Listeners gain access to a treasure trove of tips, advice, and inspiring stories, The