B2DB — Who said what, where, and when

Peter Borowski

Head of Global Design, Tyson Foods

Peter is Head of Global Design at Tyson Foods, a global leader in protein and one of the world's largest food companies. He leads the design vision and its execution across the company's core brands, including Jimmy Dean, Hillshire Farm, Ball Park, State Fair and Tyson. His career spans both sides of the client/agency relationship. Before Tyson, he was Vice President and Head of Global Design at AT&T, where he shaped a cohesive, premium brand experience across retail, digital, advertising, sponsorship and packaging for the Fortune 100 company. He has also held senior design leadership roles at PepsiCo, SC Johnson and Kraft Foods – where he built the brand design strategy behind MiO, Kraft's largest breakthrough innovation. On the agency side, he led global design for Pampers, Procter & Gamble's first $8 billion brand. A London native, Peter holds a BA in Graphic Design from the University of the Arts London, Camberwell College of Arts. His work has appeared in 365: AIGA Year in

Events Peter Borowski has spoken at