Sam Horner

Sam Horner is Head of Accounting Partnerships at Penfold. With more than a decade of experience in the accounting technology sector, Sam has built his career around developing trusted, long-term relationships with accounting firms and helping them create more value for their clients. Known for his relationship-first approach, Sam believes that the strongest commercial partnerships are built on trust, collaboration and a genuine understanding of the challenges firms face. Throughout his career, he has worked closely with accounting leaders to develop strategic partnerships that drive growth, create mutual value and deliver long-term success for everyone involved.