Shaje Ganny

Shaje Ganny has spent 20 years leading digital transformation and ecommerce inside the world's largest enterprises, scaling brands across global retail and marketplaces. He is President and Co-Founder of the Swiss AI Academy and author of "AI Won't Bite," published in four languages. As agentic commerce shifts buying from people to autonomous systems, his work centers on keeping humans in charge, captured in the Bionic Context Protocol. He contributes to IEEE working groups on AI and human flourishing and has spoken at Davos and TEDx Berlin. At the Global eCommerce Expo he asks: when bots do the shopping, who stays in charge?