B2DB — Who said what, where, and when

Steve Sheffield

Licensing & Commercial Partnerships Executive, LUSH

Steve Sheffield is a Licensing & Commercial Partnerships Executive at Lush, bringing over five years of end-to-end brand experience to the table. Having managed global artwork, print supplier logistics, and signage localisation before joining Lush's Collaborations team, Steve specialises in turning co-branded concepts into retail reality. Today, he partners with iconic global brands to spread Lush’s ethical mission, leveraging high-visibility campaigns and recycled packaging to prove that commercial success and sustainability go hand in hand.

Events Steve Sheffield has spoken at