B2DB — Who said what, where, and when

Tom Golland

Chief Strategy Officer and Global Brand Strategy Lead, Gravity Global

Tom Golland is a strategist who helps businesses navigate change, from market disruption and shifting customer expectations, to the fast-rising influence of AI on how brands are discovered and chosen. He leads Gravity Global’s brand strategy offer, working with organisations that are reshaping industries, challenging their competitors, and pursuing growth in increasingly complex markets. Tom is known for turning complexity into clarity: interrogating insight, aligning competing priorities, and uncovering the human truths that make brands distinctive, credible and commercially powerful. With experience spanning global B2B brands in categories changing how we live the future – from energy transition, global mobility, and fintech, to healthcare and social infrastructure – Tom brings a broad and practical perspective on how business strategy, buyer demand and brand building come together to create competitive advantage. A strong believer in the power of AI, Tom helps clients navigate both

Events Tom Golland has spoken at