Stop Calling It Merch: How Characters Become B2B Marketing’s Secret Weapon

Name: Stop Calling It Merch: How Characters Become B2B Marketing’s Secret Weapon
Start: 2026-11-18T13:55
End: 2026-11-18T14:15
Location: ExCeL London

B2B Marketing Live 2026 · 18 November 2026 · 13:55–14:15 · Brandchella

Stop Calling It Merch: How Characters Become B2B Marketing’s Secret Weapon was a session at B2B Marketing Live 2026 on 18 November 2026 in London, with 1 speaker on record.

Speakers

Christian Chodecki — Speaker Founder & CEO, Custom Toys