Amir Melad

With over 20 years of executive experience in mobility and energy sectors, Amir Melad has been a leader in introducing and scaling disruptive technologies across the MENA region. In his current role as the Chief Executive Officer of ION, a digital joint venture between BEEAH and Crescent Enterprises, Amir is leading ION’s ongoing transformation of sustainable and electric mobility across the GCC. His responsibilities include overseeing the development and implementation of an innovative Charging-as-a-Service (CaaS) platform, which seamlessly connects electric vehicle owners and EV charger owners within a unified network, enhancing convenience and accessibility for all stakeholders. In his previous roles, Amir successfully secured and executed major projects with both government and private sector entities, including driving TIER-Dott’s regional expansion to establish it as the leading shared micromobility provider. As a thought leader in sustainable transport, he continues to shape the