Iffat Chaudhry

As an AV sales professional for over 20 years, Iffat has worked across public and private sectors in many verticals, most recently specialising in the retail sector. Supporting retail customers to make their brands stand out, to enhance communication with customers through innovative digital solutions, including omnichannel, bespoke in-store music solutions and of course digital signage is her focus now, ensuring that technology is deployed in a meaningful way for maximum impact! As an ex-teacher she has also always aligned with education opportunities and succession planning initiatives across the industry, including Navigate AV.