Isobel Sita-Lumsden
Global Head of Integrated Marketing Communications, TikTok
Isobel Sita-Lumsden is listed as Global Head of Integrated Marketing Communications, TikTok. B2DB records 2 sessions at 1 conference in 2026, most recently Web Summit 2026 (November 2026). Speaks mainly at Professional Services events.
Compiled from published conference agendas; not yet confirmed by Isobel. Is this you? Claim this profile.
- Sector: Professional Services
About
Isobel "Izzy" Sita-Lumsden is TikTok's Global Head of Business Marketing, where she leads the strategy and execution of marketing initiatives for TikTok For Business.
Sessions at 1 conference
Web Summit 2026 9 November 2026 – 12 November 2026
- The new battle for brand influence Speaker · 11 November 2026
- From 'For You' to 'For Me': The new path from discovery to action Speaker · 10 November 2026
Spoke alongside
People who have shared a session with Isobel at events on B2DB.
- Amy O'brien Tech Editor · Vogue Business 1 shared session
- Don Mcguire SVP, Chief Marketing Officer · Qualcomm 1 shared session
- Jill Kramer Chief Marketing & Communications Officer · Mastercard 1 shared session
- Kaya Yurieff Co-Founder & Co-CEO · Scalable Pod 1 shared session
Others from TikTok
- Gabriela Comazzetto GM Global Business Solutions Latam and Brazil @TikTok/Bytedance 3 sessions
- Leen Abdelghani Influencer and Partnerships Manager - MENA 3 sessions
- Lian Ryan-Hume Head of Trust & Safety Policy - Middle East, Türkiye, Israel, Southern Europe, and Africa 3 sessions
- Dan Considine Strategic Partnerships & Business Development Lead, UK+ 2 sessions
- David Saidden Global Head of Product Partnerships 2 sessions
- Ellie Holmes Head of Compliance 2 sessions
- Giulia Yang Global Agency Partnership Director, EMEA 2 sessions
- Grace Lempres Fashion Strategic Seller BD & Incubation, TikTok Shop UK 2 sessions
- Odhran Clancy Head of Financial Services & RMG 2 sessions
- Teba Lorenzo Sales Country Manager España y Portugal 2 sessions
- Duane Holland Global Director, Strategy & Planning Lead 1 session
- Effy Song Senior Creator Strategy & Operation Manager 1 session