B2DB — Who said what, where, and when

Milena Nikolova

Chief Behavior Officer, BehaviorSMART

Milena Nikolova is listed as Chief Behavior Officer, BehaviorSMART. Milena spoke at GBTA + VDR Europe Conference 2026 in November 2026 (keynote, “GBTA Sustainability Summit The Power of Influence: Leadership, Behaviour & Mindset for Scaling Impact”). Speaks mainly at Consumer Services events.

Compiled from published conference agendas; not yet confirmed by Milena. Is this you? Claim this profile.

About

Milena brings the science of human behavior into travel — designing experiences and systems where better decisions happen by design. Her work helps companies and destinations align what travelers want with what businesses and places need, driving stronger performance and lasting impact. She is co-founder of BehaviorSMART, author, and frequent speaker at travel industry events around the world.

Sessions at 1 conference

GBTA + VDR Europe Conference 2026 2 November 2026 – 4 November 2026

Spoke alongside

People who have shared a session with Milena at events on B2DB.