B2DB — Who said what, where, and when

Murali K

Manager, Zoho

Murali K is the Head of Customer Success at Zoho Backstage, bringing nearly two decades of domain experience to helping UK and European organizers scale their event tech. With deep expertise across varied event formats, Murali helps organizations define the right processes, select the right tech, and build event operations from the ground up. Outside of work, he is a passionate sportsperson and an avid foodie.

Events Murali K has spoken at