Omar Almadi

Omar AlMadi leads Performance Marketing at MultiBank Group, where he focuses on building predictable, scalable marketing strategies that drive revenue and business growth. With more than 19 years of experience across MENA, he brings expertise across performance marketing, commercial strategy, and digital growth. Previously, Omar worked at Google, partnering with leaders across banking, fintech, real estate, and retail to drive growth through commercial strategy and full-funnel optimisation. At Publicis, he built and scaled one of MENA’s largest performance marketing practices, overseeing P&L and sustained double-digit growth. His expertise spans measurable marketing outcomes, lead generation, C-suite alignment, AI, data, and automation.