Peter Ruppe
Co-Founder / Chief Operating Officer, Avelo
Peter Ruppe is listed as Co-Founder / Chief Operating Officer, Avelo. Peter is scheduled to speak at The Running Event 2026 on 2 December 2026.
Compiled from published conference agendas; not yet confirmed by Peter. Is this you? Claim this profile.
About
Peter Ruppe, the footwear visionary who helped establish the Jordan brand at Nike, and went on to lead global footwear strategy at Under Armour and Columbia Sportswear. Today, he serves as Co-Founder and COO of Avelo, where he’s helping pioneer the next generation of smart running shoes, combining embedded sensors, biomechanics, and AI to help runners improve performance. Throughout his career, Peter has turned athlete insight into brand and product innovation, shaping how the world’s most iconic sport brands connect culture, performance, and strategy.
Upcoming
The Running Event 2026 2 December 2026 – 3 December 2026
- Make It, Buy It, Sell It: The Wearable Data Behind Every Runner Relationship Speaker · 2 December 2026
Spoke alongside
People who have shared a session with Peter at events on B2DB.
- Adam Stepanovic CEO / Co-Founder · DashLX 1 shared session
- Josh Rosenthal Founder · Borderlands Trail Running & The Outrider Office of Strategy 1 shared session
- Mike Billish SVP, General Manager Americas · Brooks Running 1 shared session
- Vince Sherry Owner · Run Flagstaff 1 shared session