Sarah Little

Sarah Little serves as Senior Vice President of Business Development at American Society of Travel Advisors (ASTA). Sarah has worked at ASTA since 2012 in various roles in membership, events and business development. Now serving as Vice President of Business Development, she is responsible for new strategic partnerships with travel suppliers and organizing ASTA HQ’s Meetings and Events. Sarah is an ambitious, excitable and detail-oriented professional, who is passionate about data-driven results, organizational processes, big goals, humanitarian work, personal growth and education. When she’s not at ASTA HQ or an industry event, she lives in Chicago with her husband Matt and their fur baby Rufus. She enjoys crafting, bowling, audio books and a good episode of Dateline.