Wes McDermott

Wes McDermott is a 3D Artist and Creative Technologist on Adobe’s Firefly Foundry team, where he works at the intersection of production pipelines and emerging technology for film, animation, VFX, and consumer products. His focus is ensuring artists have control over the creative process and the tools they use. An Adobe MAX keynote presenter, Wes has also presented at GDC, SIGGRAPH, and NAB on topics spanning real-time rendering, production pipelines, and the evolving role of technology in creative work. He is the author of The PBR Guide: A Handbook for Physically Based Rendering, along with books on Unity and Modo, and continues to share his work publicly through writing, speaking, and open-source tools on GitHub.