Claire Grecian

Claire Grecian is the Founder of Circle Agency, a fiercely independent experiential agency and four-time winner of Brand Experience Agency of the Year. Claire and her team believe that human emotion is the most powerful force for positive change. How we feel drives what we do. When we're happy, we share. When we're curious, we lean in. When we're moved, we remember. In a world of deepfakes and endless scrolling, brand experience is the most authentic way to build trust with your audience. Circle has created globally recognised work for brands including PlayStation, EA, Coca-Cola Europacific Partners, Subway, Costa Coffee, GSK and Stellantis. A passionate advocate for measurement, Claire is the driving force behind ECHO, Circle's proprietary measurement framework, built on 20 years of data from more than 1,300 campaigns across 11 verticals. Claire was named Female Leader in Marketing by the CIM and is a member of the FMBE Hall of Fame. She is a Business Leader of the Marketing Society a