Hans van Brakel

Hans van Brakel is the founder of Azura Interactive, a publishing consultancy that supports game developers and publishers based on what they actually need, rather than forcing them into a predefined package of services. He has more than ten years of experience in global PC and console publishing, including leadership roles at Thunderful, Crytek and SOEDESCO. His work spans commercial strategy, marketing, sales, distribution, monetization, store optimization and platform relations. Through Azura Interactive, Hans provides flexible, hands-on support shaped around each client's goals, resources and stage of development, helping teams make better publishing decisions and build sustainable commercial growth.