Sarah Hoeksma
Chief Marketing Officer, Fireshine Games
Sarah Hoeksma is listed as Chief Marketing Officer, Fireshine Games. Sarah is scheduled to speak at GDC Festival of Gaming 2027 on 1 March 2027.
Compiled from published conference agendas; not yet confirmed by Sarah. Is this you? Claim this profile.
About
From VP of Brand Western Studios at Square Enix I moved into the Indie space in 2016. There is an agility and resourcefulness around Indie publishing that has huge value as well as challenges. I have 30 years of industry experience starting my career at Criterion Studios, moving to publishing at Ubisoft. I then progressed from territory marketing to central brand management at THQ and Electronic Arts where I was embedded in the UK studio. My passion for brand, audience and insights took me to Eidos to work on the original research that determined the change in direction for Tomb Raider & the 2013 reboot. I've worked in the indie sector since 2016 and am passionate about sharing insights and knowledge with developers in this sector. It is a hugely creative and innovative space that has delivered incredible gaming experiences. I've honed my Early Access experience since working on Core Keeper from 2020 pre EA release. Having now supported a marketing team who have launched & supp